Throughout the explosive and fruitfull career as creative director, UX lead and CEO Vuk was the leader of project teams for key projects in slovenian internet space. In genre, these projects range from proto-startups (main index site, main search engine) via corporate work (corporate communications and branding projects) to enterprize web strategies (in all sectors: corporate, government, NGO & culture). Also lead web strategy in last presidential and parliamentary elections – won both.
As a User experience expert and Online community designer he frequently lectures (Faculty of Social Sciences, conferences, internal education) publishes articles (columnist of Delo, Finance, Dnevnik, Manager Plus…) has co-authored a book on writing for the web, organizes conferences (Net conference, Interactive Festival), lead award juries (Izidor, Netko, Magdalena, Zlata ptica) and is member of Govt Strategic Council for Information Society and of the executive comitee of the Web association of the Chamber of Commerce.
Currently focused on ways in which fundamental business strategy overlaps with fundamental ethical orientation. Such reflection helps companies large and small to get good main framework for any strategic decisions, communications and product evolution.
Digital Eco Systems
Society is shifting from a pyramidal structure towards something much more like an eco-system with new relationships between actors. In these uncertain times the role of digital professionals is of providing or smuggling vision and guidance. Let’s hear this call for action!
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